Eccentric Photography

Nothing like a logo design project over Thanksgiving. Anna White (my girlfriend) needed a logo for her photo blog, so - to keep our relationship on good terms - she chose me to create it.

With the title of Eccentric Photography, we wanted something bright and colorful and...eccentric! Anna had the idea (which I thought was genius) of creating multiple logos with various color schemes. Here is my favorite version, as well as two alternates:

 

  

This is the banner for her blog:

And finally, here is what the logo looks like on a photo:

Check out Anna's blog for more great pics.


Happy Thanksgiving!

Swift Creek - Refuel

Recently finished a logo for my friends at Swift Creek in Virginia. This logo is for their once-a-month outreach event called "Refuel." Lately, I have been trying to make letters and words convey the meaning that spell out. "Refuel" was a perfect candidate to do this:

Here is the black-and-white version:

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More posts about Swift Creek: [Crossfire] [Elevate Design Process] [Elevate]

Girls Reality Tour - Program Insert

The ladies of Girls Reality Tour have their first girls conference this weekend. Since we intentionally made the Program Book generic (so it could be used at multiple conferences), an insert with specific information was necessary for this particular conference in Richmond, Kentucky. I was responsible for the layout of the information, font selection, and overall design (mostly on the cover).

The finished product is a black-and-white insert. Grab a piece of computer paper, now fold it in half (where it's fat, not skinny) - this is all the insert is.

Here is the cover (look familiar?...except the location and date are present this time)...

This is what you see when you open it up...

And on the back...

Thanks to the GRT-gals and hope the conference goes great!

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See previous posts about Girls Reality Tour [Program Book]

Parkside Student Ministry Logo

I have been working on a new Student Ministry logo for the folks at Parkside Baptist Church in Texas. I was given the idea of the ministry being "deep and wide."After brainstorming, sketching, and playing with the concept of "deep and wide" (as well as being heavily influenced by the work of Herb Lubalin) I came up with a couple of concepts to convey the idea (do you see the deep and wide?):

[Roots!]

 
























[Sans-roots!]

























Roots or no roots? Which is better. I am torn. Post your opinion.

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See previous posts about Parkside Student Ministry: [Throwdown] [Throwdown Update]

Crossfire

Crossfire...you'll get caught up in it!

Props if you know what I'm talking about.

Anyway...Swift Creek is back at it. This time the event is Crossfire. Honestly, I played around with this one for a while before something came to me. That being said, I am pleased with the end result!

 What I love is that the "o" from "cross" and the dot of the "i" in "fire" form an independent logo themselves!

Having the text as well as a simple logo opens up so many possibilities, especially in the context of a church program. Viva versatility!

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"Elevate" Design Process

Today, we look at a typical logo design process from start to finish. We will be examining the "Elevate" logo, which I've posted about previously.

For me, it's really a three-step process:
brianstorm/sketching > design concepts > complete design

Brainstorming/Sketching:
If I have a chance, I do some initial sketching. I love playing with letters - seeing how they fit together and how they completely change when you make the smallest alteration.
Here are my sketches (I apologize for the poor quality, just took this picture with my iSight). As you can see, I've circled a sketch that ended up being very similar to the final product:

Concepts:
After brainstorming and sketching, I go to Photoshop. Photoshop is my playground - I definitely see it as a blank canvas. I like to think of Photoshop as the tool that I use to make what's in my head (which is alot) into a reality. This is when I really want to try to make the vision of the customer come alive in my design. At this point, I send some concepts and get feedback from the customer.
You already saw my concepts for the Elevate logo. Avant Garde is a great font to play around with, due to the fact that it is straight-laced.


Finals:
After receiving feedback, I make whatever changes need to be made, and finish the bad boy off.

Here is the final color logo:

And here is the final black-and-white/one-color version:

Hope you can keep checking back - I've got plenty of new and exciting design on the docket, just waiting to elbow its way onto this-here blog.
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Girls Reality Tour

Girls Reality Tour is a conference for teenage girls hosted by a ministry called Get Real Ministry. I was approached to design/layout/edit the program book and corresponding Bible study book for the ministry's first conference. With a name like "Get Real," the design has gotta be in-your-face (not-so-much on the cutesy, pink, flowery girl stuff).

Here is the front cover:

Back Cover:

Font Package:
Titles:

Alternate titles:

Body text:

Shout out to Christy and Elaina for the opportunity/patience.